学会写文章—讲故事

学会写文章—讲故事

                                                                                      文/吕布凡

几乎所有做讲座、演说的“师”都会被他们的老师告知:要想吸引你的听众,你必须首先学会讲故事。没错,故事因为有人物、有情节、有始有末,听众没有理由在听了开始之后还能立刻离开,听众必然会为了谋求一个合理的、有意义的故事结尾去满足自己的好奇心。但是,是不是仅仅在演说里讲了故事就可以拿去做演说了呢,显然不是,还有语气、肢体语言、底气、普通话……等等能有助于发挥故事作用的附加因素。

同样,在写文章上,练习者务必不恩能够忽略去叙述故事,也同样,并不是在文章里里写了故事就可以称之为文章,文章里的故事像演说里的故事一样,还有各式各样的要求。比如,在我的文章里,如果提到故事,便会有至少3条指标去检验所叙述的故事是否合格。

  • 1.故事不俗套。

不拿经常用过的例子去叙述,同样,经常从大众嘴里传播的例子也不要从大众的角度去书写,另起角度或者替换人物、事件,按照自己新的意图去描述新事物,或者按照非常见的观点重新去阐述旧故事。

 

  • 2.故事可以发挥,但不要刻意肆意渲染。

写文章毕竟是文字书写,不同于做演说的情景,肆意的重复与强调并不见得能够渲染出该有的效果,适当地按照"出人意料”的情节、角度去说理倒是个不错的办法。

 

  • 3.故事能阐明中心。

这一点依然是区别去演说而言的,写文章的时候讲故事,意在把道理说明白,演说(尤其是即兴)的时候,常常会考虑气势的必要,例子的权威性,震撼效果,写文章固然也会考虑一二,但是,之所以落之于文字,按照书写是整理思路的理论来判定,那么阐述的逻辑应该更值得推敲,所以,之所以有必要把文章写出来,它必然是要通过书写讲出一个有意义的道理来,中心显然是大于演说所谓的“气场”效果的。

 

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